Business Model Canvas Template
Map how a company creates, delivers, and captures value on one page.
Free to start · Fully editable · Export GIF, MP4, PNG & SVG
What's in this template
7 connected components you can rename, recolor, and extend with AI.
A Business Model Canvas is a one-page strategic map that breaks a company into nine interlocking building blocks: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure. Together they show exactly how the business creates value, delivers it to customers, and earns money in return.
Founders, product managers, and consultants reach for the canvas during early validation, pivots, and investor conversations. It is far faster than a full business plan and ideal for testing assumptions, comparing strategic options, and aligning a team on how the model actually works before committing real resources.
Great for
- Startup pitch decks
- Investor updates
- Product strategy workshops
- Business plan summaries
- Pivot planning
- Consulting engagements
Make your own version with AI
Prefer to start from your own content? Describe it in one sentence and Infogiph generates a business model canvas template you can edit and animate. For example:
“Business Model Canvas Template showing Customer Segments, Value Propositions, Channels, Revenue Streams, Key Resources and Key Activities”
Try it in the AI infographic maker, or read How to make an infographic.
How to customize this template
- Open it in the canvas with Use this template.
- The Business Model Canvas Template ships with seven blocks. Add Customer Relationships and Key Partnerships to get all nine blocks of the original canvas.
- Porter's value chain has four support activities. The template includes Technology Development and Procurement, so add Firm Infrastructure and HR Management to complete it.
- Write key results as measurable outcomes with a number and a date, not as tasks, and give initiatives their own nodes.
- Try the Quadrant style when you adapt a template into a two-by-two framework, such as SWOT or impact versus effort.
- Export a PNG or SVG for docs and slides, or a GIF or MP4 to keep the animation.
Frequently asked questions
What is a business model canvas?+
It is a one-page visual template, created by Alexander Osterwalder, that describes a company across nine building blocks covering customers, value, infrastructure, and finances.
What are the nine components of a business model canvas?+
Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partnerships, and Cost Structure.
How is it different from a lean canvas?+
The lean canvas swaps Key Partnerships, Key Activities, Key Resources, and Customer Relationships for Problem, Solution, Key Metrics, and Unfair Advantage, making it more startup-focused.
How do you fill out a business model canvas?+
Start with Customer Segments and Value Propositions, then work outward to channels, revenue, and the cost side, validating each assumption with real customer evidence.
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Make it yours in seconds
Open the business model canvas template in the Infogiph canvas, then edit, animate, and export.
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